Sport Management Major/Minor

Knock Your Education Out of the Park

Are you fascinated by the business side of sports, as well as the behind-the-scenes aspects of professional sports leagues like the NFL, MLB, NBA, NHL, WNBA, and MLS? If so, consider Taylor University’s Sport Management major.

In Taylor’s Sport Management degree, you will take a variety of classes on business, sport law, finance, ethics, public relations, and sport marketing that will introduce you to a new dimension in the world of sports. Our students learn and study strategies for promotion, budgeting, sponsorship, capital structuring, legal disputes, human performance, web development, and sport technology. Graduates have a practical knowledge of how to lead, create, and manage sports programs of all kinds.

Taylor faculty recognize that the sports industry often is void of Christian influence. They look forward in mentoring you how to relate your Christianity to your career in Sport Management.

Scoring Professional Opportunities

You can build your resume on campus by managing intercollegiate teams with Taylor’s Athletic department, running the Kesler Student Activities Center (KSAC), or writing for the “Sports” section of Taylor’s student newspaper, The Echo.

Off campus, our students have volunteered at the Big Ten Conference Basketball and Football Championships and the Super Bowl. Sport Management upperclassmen are required to complete one extended internship and two shorter practicums. Past students have interned with the United States Olympic Training Center, the Cleveland Browns, the Indiana Pacers, Michigan State University, and Eastbrook High School.

After graduation, our Sport Management grads have been hired by professional sports teams such as the Indiana Pacers, Florida Marlins, Los Angeles Galaxy, Phoenix Mercury, NASCAR, as well as organizations like Michigan State University, CSE Marketing, and XOS Digital Media and Advertising.

Minor in Sport Management

Students interested in the world of sports management can support their majors with the business side of sports. The Sport Management minor covers athletic public relations, event and facility management, and sports law. This minor is recommended for majors in Business or Exercise Science.

Not Sure About Sports?
If you aren’t certain you want to go into sport and athletic management, check out our general Management major. Students pursuing this major can take the complementary Kinesiology classes without declaring a sports major.

Sport Management Curriculum & Degree Options

Students interested in course descriptions and academic policies can check out our Undergraduate Catalog here.

Contact the Business Department

Dr. Jody Hirschy, Associate Professor of Marketing and Chair of the Business Department

Lisa Gilpin, Program Assistant