Media Students Win Four MarCom AwardsBy Kathy Bruner Published: Nov 26, 2012
Four student media projects from Taylor University were recent winners of MarCom Awards.
Two public relations campaigns - one for Serenity House and one for Indy Internationals - won Gold. Taylor students Nathan Baker, Anna Tragesser, Jeff Neiman, MinYoung Han and Maria Davis developed the campaign for Indy Internationals.
Their professor Donna Downs said, "As a small start up nonprofit, team members from Indy Internationals had not even decided on their name when students began working with them. The creative ideas they gave the group have become permanent pieces in what Indy Internationals is now, a year later.”
Students Diana Kim, Heidi Tyner and Derrick Blyberg worked with Serenity House, a non-profit organization established in Upland, Ind., which assists women transitioning from the foster care system into independent living.
“Their creative communication strategy impressed the judges,” said Downs. “As an effort to help Serenity House become more recognized in the community, this group dedicated endless hours. The result was an effective campaign."
Two film projects—the short documentary One Split Second and the Envision Film Festival 2012 Opening video--were also recognized as Gold winners in the MarCom Awards. One Split Second features Sweetser photographer Leah Hoskins whose F.I.L.M. Project (Family Images for Lasting Memories) provides free photo sessions for families facing terminal illness.
“It was beyond motivating to work with people who weren’t acting. They’re real people in real situations. We were able to capture tender and rare moments in these peoples’ lives,” said producer James Dickinson, a 2012 Taylor graduate.
“The accomplishments of all these students are inspiring and we couldn’t be more proud of them,” said Prof. John Bruner, director of production and assistant professor of film and media. One Split Second has also screened at the Heartland Film Festival and at the Lake Michigan Film Competition.