Jody Hirschy

Faculty & Staff

                     

Dr. Jody Hirschy

Business

 

     
     

Assistant Professor of Business

Office Location: Reade 102
Phone: (765) 998-5158
Email: jdhirschy@tayloru.edu

 

Vitae PDF: Dr. Jody Hirschy's Printable Vitae


Dr. Mary Jo “Jody” Hirschy

Taylor University
School of Business
(765) 998-5158
Email: jdhirschy@taylor.edu


EDUCATION

Ph.D., Regent University, 2012.
Major: Global Leadership

MA, DePaul University, 2003.
Major: Corporate & Multicultural Communication

BA, DePauw University, 1997.
Major: Communications Arts & Sciences

 

PROFESSIONAL POSITIONS 

Assistant Professor, Taylor University. (September 2008 - May 2011).

Instructor of Marketing, Taylor University. (September 2005 - May 2008).

Adjunct Instructor, Taylor University. (September 2004 - May 2005).

Advertising Executive, Time Inc.. (April 2000 - May 2004).

Media Planner/Buyer, Leo Burnett. (June 1998 - April 2000).

Communications Associate, Bechtel Ltd. London. (July 1997 - December 1997).

 

PROFESSIONAL MEMBERSHIPS 

American Marketing Association. (September 2005 - May 2012).

Christian Business Faculty Association. (September 2005 - May 2012).

 


DEVELOPMENT ACTIVITIES ATTENDED 

CTLE Events, "Educational Issues Seminars (1)." (2011 - 2012).

CTLE Events, "Forming and Managing Cooperative Learning." (November 8, 2011).

CTLE Events, "Faculty Enrichment Luncheons (4)." (2009 - 2010).

CTLE Events, "Improving Student Writing by Improving Writing Assignments." (November 16,
2010).

CTLE Events, "Connect Learning with Curriculum Mapping." (November 3, 2010).

CTLE Events, "It's Time to Crack the Case." (October 19, 2009).

CTLE Events, "The Development of a Christian Academic Career." (October 1, 2009).

ETC Training, "Faculty "Quick-Hit" Workshops," Educational Training Center. (August 21, 2009).

CTLE Events, "Educational Issues Seminar Luncheons," Center for Teaching and Learning
Excellence. (September 2008 - May 2009).

CTLE Events, "Leonard Allen Visit and Luncheon," Center for Teaching and Learning Excellence.
(March 12, 2009).

CTLE Events, "Faculty Enrichment Luncheon: Faculty Research and Technology to Enhance
Student Learning," Center for Teaching and Learning Excellence. (September 11, 2008).

CTLE Events, "Teaching Square." (February 2007 - May 2007).

 

TEACHING

Teaching Experience
Taylor University
ACC 393, Practicum-WR, 1 course.
FIN 393, Practicum-WR, 1 course.
ITB 393, Practicum-WR, 3 courses.
MGT 201, Business Basics Bootcamp, 2 courses.
MGT 393, Practicum-WR, 4 courses.
MKC 492, Internship, 1 course.
MKT 231, Principles of Marketing, 16 courses.
MKT 312, Professional Selling-SP, 2 courses.
MKT 313, Retailing, 2 courses.
MKT 345, Selected Topics in Marketing, 1 course.
MKT 393, Practicum-WR, 6 courses.
MKT 410, Marketing Research-QA, 6 courses.
MKT 412, IS Advertising, 4 courses.
MKT 445, Best Practices in Marketing, 2 courses.
MKT 450, Directed Research, 2 courses.
MKT 460, Consumer Behavior, 6 courses. 

Non-Credit Instruction
Guest Lecture, Dr. Mary Muchiri, 30 participants. (October 2009).

Guest Lecture, Dr. Mary Muchiri, 30 participants. (October 2007).

Guest Lecture, Professor Kathy Bruner, 20 participants. (March 2007).

Directed Student Learning
Supervised Research, Marketing. (August 2010 - May 2011).
Advised: Amanda Steinbeck

Supervised Research, Marketing. (February 2010 - May 2010).
Advised: Nicole Miller

Supervised Research, Marketing. (January 2010 - May 2010).
Advised: Benjamin Evans

Supervised Research, Marketing. (August 2009 - December 2009).
Advised: Jessica Ford

Internship/Practicum Advisor, "Advertising Associate," Marketing. (May 2009 - August 2009).
Advised: Jessica R. Ford

Internship/Practicum Advisor, "Marketing Associate," Marketing. (May 2009 - August 2009).
Advised: Steven M. Stallings

Internship/Practicum Advisor, "Sales Associate," Management. (May 2009 - August 2009).
Advised: Thomas D. Gross

Supervised Research, "School of Business: Marketing Communications Research," Marketing.
(February 2009 - May 2009).
Advised: Anthony B. Pantello

Supervised Research, "School of Business: Marketing Communications Research," Marketing.
(February 2009 - May 2009).
Advised: Brian A. Salmon

Internship/Practicum Advisor, "Activities Coordinator," Other (Within Taylor University). (May
2008 - August 2008).
Advised: Alicia A. Wolverton

Internship/Practicum Advisor, "Marketing Associate," Marketing. (May 2008 - August 2008).
Advised: Anthony B. Pantello

Internship/Practicum Advisor, "Management Associate," Management. (May 2008 - August
2008).
Advised: Brian L. Kasen

Internship/Practicum Advisor, "Marketing Associate," Marketing. (May 2008 - August 2008).
Advised: Brian Salmon

Internship/Practicum Advisor, "Management Associate," Management. (May 2008 - August
2008).
Advised: Emily E. Lambert

Internship/Practicum Advisor, "Management Associate," Management. (May 2008 - August
2008).
Advised: Jaclyn E. Ziemba

Internship/Practicum Advisor, "Management Associate," Management. (May 2008 - August
2008).
Advised: Shawna L. Paul

Awards and Honors
Joseph Burnworth Teaching Excellence, Taylor University. (May 8, 2008).

 

RESEARCH

Published Intellectual Contributions
Refereed Journal Articles
Hirschy, J. (2011). Virtual Team Leadership: A Case Study in Christian Higher
Education.Christian Higher Education, 10(2).

Conference Proceedings
Hirschy, J. (2008). Servant Leadership: A Case Study of Jamaica Link Ministries (pp. 23 pages).
Virginia Beach, Virginia: Regent University.
www.regent.edu/acad/global/publications/sl_proceedings/home.shtml

Presentations Given
Hirschy, J., Leadership Exploration for Women, "Women and the Labyrinth of Leadership: One
Woman’s Perspective," Taylor University, Honeywell Center, Walbash, IN. (June 22, 2011).

Hirschy, J., Faculty Inquiry Workshops, "Forming and Managing Cooperative Learning Groups,"
Center for Teaching and Learning Excellence, Taylor University. (November 8, 2010).

Hirschy, J., Bird, S. P., Friesen, G. W., Technology for Teaching, "Using Bb to Faciliate Group
Projects, Web Pages, and Convenient Sign-Up Sheets," Taylor University, Upland, IN.
(August 2010).

Hirschy, J., Annual Roundtables of Leadership Research & Practice, "Servant Leadership: A
Case Study of Youth for Christ India," Regent University, Virginia Beach, VA. (May 2010).

Hirschy, J., Leadership Conclave, "Servant Leadership: A Case Study of Youth for Christ India,"
Regent University, Virginia Beach, VA. (May 2010).

Hirschy, J., National Student Leadership Conference, "Women and the Labyrinth of Ledership:
Tips for Advancement and Success," Taylor University, Upland, IN. (April 2010).

Hirschy, J., Association of Insurance and Financial Advisors, "Marketing for Competitive
Advantage," Northwester Mutual Financial Network, Marion, IN. (February 2010).

Case, J. S., Hirschy, J., Meyer, C. L., ICI Instructional Technology Summit, "Blackboard, Wikis,
and Blogs," ICI, Taylor University. (August 14, 2009).

Sisson, C. B., Case, J. S., Hirschy, J., Technology in Teaching, "Using Wikis and Blogs in the
classroom," Taylor University. (August 14, 2009).

Bird, B. J., Hirschy, J., Colleagues College, "Course Design," Taylor University. (August 2008).

Hirschy, J., Annual Roundtables of Contemporary Research & Practice, "Servant Leadership: A
Case Study of Jamaica Link Ministries," Contemporary Research & Practice, Regent
University. (May 17, 2008).

Hirschy, J., International Association of Business Communicators, "Effective Marketing
Communications," Taylor University. (April 2008).

Hirschy, J., Innovative Network New Ventures Workshop, Innovative Network. (January 2006).

 

Contracts, Grants and Sponsored Research

Grant
Hirschy, Jody, "Re-design of MKT 231 Bb Site for Optimal Learning," Sponsored by Educational
Technology Center, Taylor University, $500.00. (May 2010).

Hirschy, Jody, "Marketing Research: Application Initiatives," Sponsored by Center for Teaching
and Learning Excellence, Taylor University, $500.00. (May 2008).

 

SERVICE

Department Service
Faculty Advisor, Taylor Association of Business Students. (September 2006 - May 2007).

University Service
Committee Member, Center for Teaching and Learning Excellence Advisory Board. (August 2009
- Present).

Faculty Representative, Career Development Advisory Board. (August 2011 - Present).

Committee Member, Technology Committee. (August 2011 - Present).

Judge, Taylor University Business Plan Competition. (February 2010 - May 2010).

Committee Member, University Planning Committee. (August 2007 - May 2009).

Committee Member, Community Life Committee. (August 2006 - May 2009).

Task Force Member, Taylor University Consolidation and Opportunities Task Force. (October
2008 - December 2008).

Judge, Taylor University Business Plan Competition. (February 2008 - May 2008).

Committee Member, Internal Review Board. (2005 - 2007).

Professional Service
Reviewer, Conference Paper, American Marketing Association, Marketing Educators. (May 2008
- May 2009).

Public Service
Discussant, WBCL Mid-Morning, Fort Wayne, Indiana. (January 2006 - January 2011).